Use all the benefits of social media to grow your business
In 2016, 88% of B2B companies were doing some form of content marketing. This number is only going to increase. Optimizing your website for search will help, but it won’t guarantee visibility. This is why you should try to make constantly generated content…
Companies these days tend to have their own page on at least one social network. Many SEOs recommend being active on social media as much as possible: it’s said to boost your website’s position in SERPs. Despite that, the status…
Hashtags are everywhere. Ask the youth today what the symbol is, and that’s what they’ll tell you – they’ve never even heard of a “pound sign.” But as a marketing professional, what are you supposed to do with hashtags and…
If you’re an entrepreneur, you know the story of your business. You followed it from an initial idea to execution, so you should have a deep understanding of what makes your brand tick. But you can’t assume your audience will…
For years, Google has been the brand to beat in online advertising. Its AdWords platform has been the central component of countless advertising campaigns, and since Google is such a household name, it’s often the first thing that comes to…
Set aside 10 minutes of your time to read the latest cutting-edge news in SEO, Tech and Social Media that happened this Spring. Google News Google has greatly improved its Analytics service. Dated March 9, Google announced a new report…
When formal customer service comes to mind, most people think about call centers and service desks. And while these are certainly important components, modern brands also need to integrate social media into their customer satisfaction service strategies. This is the…
Whether you are a business guru, a blogger or just an ardent social media user, you will concur that these are interesting times. If SEO optimization is Her Majesty, Social Media marketing is the new Prime Minister of digital marketing….
