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Welcome to Fright Night (also known as All Hallows Eve which comes before All Saint’s Day)! We are all anxiously awaiting the second most commercially successful holiday in the United States. Social media explodes during this time of year, whether…
Are you sure you get the most from social media? Do you know what type of content your audience loves? Do you know how your competitors build their communities? What social channels should you concentrate on? You have questions –…
“To be or not to be…” on social media? This question keeps stirring up the minds of millions of people concerning the issue of their brand’s or company’s presence on social media channels. The challenge is that no one can…
Now that online social media has such a strong presence, each and every business should build a complex multiplatform online brand strategy. This strategy should involve fan pages on the most popular social media channels, like Facebook, Twitter, Google+, Pinterest,…
Question and Answer sites (like Quora, Yahoo answers, etc.) may bring you targeted traffic if you use it in a proper way. Q&A sites were created to solve people’s problems. Your product or service has the same aim. You should…
Social networks are full of fake accounts and bought ‘likes’ and ‘+1s’. Digital marketers settled in Google+ and Facebook after some articles, showing a correlation between Google +1s and Google’s search rankings were published. However, Matt Cutts said: “If you…
1. Promote your best content. We are sure that you are split-testing and refining your banners and messages in your traditional advertising campaigns. The same should apply to your Twitter advertising strategy. Tip: Promote tweets that have proven to be…
I am sure you spend a lot of time using Facebook to promote your business there. However, Facebook keeps changing and improving (for example, Facebook Graph Search is coming to all U.S. users) and new features you can use appear….
