Fun statistics for you: in January 2025, mobile devices brought 64% of worldwide Internet traffic. It’s quite a compelling argument for why we need mobile SEO – even with laptops and PCs still around. Pretty much everyone has a phone…
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SEO is constantly evolving – for the sake of making a better Internet for all its users. Its path of evolution can get really bumpy at times. That is because Google constantly updates its search algorithm and raises the bar,…
The SEO and social media departments of many brands often operate as their own entities. In reality, however, the two are inextricably linked. As such, they should work in unison, aligning their strategies, processes, and goals. How can you improve…
SEO freelancers come in two types. Some are relatively (maybe even completely) new at SEO, and they plan to learn as they work. Others have already been employed in this field, so they pack enough experience and knowledge to fill…
It’s 2025! How are your New Year’s resolutions doing? On my part, I intent to pit my gourmet and sporty sides against each other. Whichever gives up, I know I’ll be the winner (though my dignity might not be). There…
Two consecutive core updates – and then Google kept going. What a way to cap off the year! While the Internet was still gathering their bearings after the November 2024 update, Google decided to surprise us with another one in…
If you are making your own website for the first time, you are probably using the WordPress platform. Even if it’s your second or tenth website, this platform is still likely to be your choice. WordPress powers 43.7% of the…