SEO freelancers come in two types. Some are relatively (maybe even completely) new at SEO, and they plan to learn as they work. Others have already been employed in this field, so they pack enough experience and knowledge to fill…
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It’s 2025! How are your New Year’s resolutions doing? On my part, I intent to pit my gourmet and sporty sides against each other. Whichever gives up, I know I’ll be the winner (though my dignity might not be). There…
Two consecutive core updates – and then Google kept going. What a way to cap off the year! While the Internet was still gathering their bearings after the November 2024 update, Google decided to surprise us with another one in…
If you are making your own website for the first time, you are probably using the WordPress platform. Even if it’s your second or tenth website, this platform is still likely to be your choice. WordPress powers 43.7% of the…
Every business and online brand needs a comprehensive and effective SEO strategy. It’s designed to offer a robust organic traffic and visibility generator that matches the various stages of the sales funnel. But accomplishing this in the B2B world has…
So you’ve decided to move your content, replace some URLs or merge pages with duplicate content, but you want to keep things search-engine friendly and retain the value of your content. How do you manage this correctly in terms of…
Lead generation is at the top of every marketer’s and business owner’s mind. After all, having more leads means better opportunities for making sales. Over the years, many gurus and experts have come forward with different strategies and tactics to…